VGW Launches 23XI Racing Game

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PERTH, AU – VGW today announced the launch of 23XI Racing: Airspeed Jackpots, a new free-to-play online social game that brings the excitement of the racetrack to its U.S. player base.

Developed in collaboration with 23XI Racing, the game combines the team’s brand with a jackpot format and features NASCAR drivers Bubba Wallace and Tyler Reddick.

23XI Racing is one of NASCAR’s newest and most innovative teams, founded in 2020 by NBA legend Michael Jordan and three-time Daytona 500 winner Denny Hamlin. VGW announced its multi-year partnership with the team in February 2025, and Chumba Casino branding has since been featured on several of the team’s Toyota Camry cars. Most prominently, Chumba Casino-branded cars were driven to victory at two of NASCAR’s crown jewel races – the 2025 Brickyard 400 with Bubba Wallace and the 2026 Daytona 500 with Tyler Reddick. 

VGW’s Chief Product and Revenue Officer, Scott Milford, said: “We’re thrilled to unveil the 23XI Racing: Airspeed Jackpots game, which we’ve been working on behind the scenes to create an unforgettable experience for our players. We know our players love to watch 23XI Racing trackside, and now they can bring all the excitement of the racetrack and their favourite drivers home with them.”

Steve Lauletta, 23XI team President, said: “Throughout our brief partnership, we have already shared some memorable moments with Chumba Casino on the track, and with this launch we’re excited to bring 23XI into a game, where players can engage with our team and drivers in a new way.”

“The creation of 23XI Racing: Airspeed Jackpot is a great example of our brands collaborating to provide fans with something unique, and the openness to find new ways to highlight our brand is just one of the reasons we find our partnership with Chumba Casino so valuable.”

23XI Racing: Airspeed Jackpots is available across all VGW’s Social Plus brands via web browser, and on the newly launched Chumba Casino app for iOS, which is free to download and can be played on iPhone or iPad.

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